Search results for "consumer perceptions"
showing 5 items of 5 documents
Consumers’ Sustainability Perceptions of the Supply Chain of Locally Produced Food
2010
This article is based on a qualitative focus group study regarding consumer perceptions about the sustainability of locally produced food supply chains. Sustainability perceptions were analyzed through thematic content analysis, where the most important economic, environmental and social themes of the supply chain were emphasized. According to the research findings, the socio-cultural aspects encompassing locally produced food form the most important sustainability dimension for consumers. Although the sample size is small, consisting of 19 consumers and limited to Central Finland, the findings suggest that the sustainability of local food should be promoted via socio-cultural arguments alo…
Development of a universal short patient satisfaction questionnaire on the basis of SERVQUAL: Psychometric analyses with data of diabetes and stroke …
2019
ObjectiveA short questionnaire which can be applied for assessing patient satisfaction in different contexts and different countries is to be developed.MethodsSix items addressing tangibles, reliability, responsiveness, assurance, empathy, and communication were analysed. The first five items stem from SERVQUAL (SERVice QUALity), the last stems from the discussion about SERVQUAL. The analyses were performed with data from 12 surveys conducted in six different countries (England, Finland, Germany, Greece, the Netherlands, Spain) covering two different conditions (type 2 diabetes, stroke). Sample sizes for included participants are 247 in England, 160 in Finland, 231 in Germany, 152 in Greece…
The importance of wine attributes for purchase decisions: A study of Italian consumers’ perception
2013
"The importance of extrinsic and intrinsic attributes of wine for purchase decisions is the object of a lively debate. As a matter of fact, in recent decades, the shift of consumption motivations from nutritional purposes to drinking for pleasure has caused a persistent decrease in the overall demand. However, the increasing number of product varieties and brands of domestic and imported wine, as well as the increased diversity in wine styles and prices, make the identification of wine purchase drivers difficult. This article investigates the importance of product attributes for Italian consumers when choosing wine. Specifically, a class of statistical models for ordinal data, namely CUB, i…
Consumer biases in the perception of organizational greed
2022
This article extends current models of how consumers judge or perceive organizations as greedy by employing the theoretical framework of motivated moral reasoning. We show that inherent features of an organization (size and “black sheep” status) and its behavior (relative frequency) bias consumer perceptions of organizational greed. We use an experimental methodology, present subjects with vignettes describing different scenarios, validate our questionnaire using confirmatory factor analysis, and test our hypotheses by employing a general linear model with covariates. Our findings suggest that consumer perceptions of organizational greed are subject to three effects: the underdog effect (St…
A statistical analysis of consumers’ perception of wine attributes
2012
"\"Summary: The importance of extrinsic and intrinsic attributes of wine for consumer. purchase decision is object of a lively debate. This work provides some insights into the. problem by analyzing data from a survey on consumers’ perceptions using CUB models.\""